GrooveFunnels vs ClickFunnels: The Ultimate Winner!

Confused between GrooveFunnels and ClickFunnels? Check out this unbiased GrooveFunnels vs ClickFunnels comparison to clear your confusion and make a decision for yourself.

Nowadays, every online business owner is looking for ways to scale their business to the next level. GrooveFunnels and ClickFunnels are the best tools to help with it. But choosing one platform over the other will be a tough choice for you.

To help you make this decision easy for you, I have compared both of these tools on various aspects such as overview, features, pricing, and so on. Stick till the end to find out my personal recommendation on which one to choose.

So without wasting any more time, let’s get into the comparison.

GrooveFunnels vs ClickFunnels: Overview

In this section, I will explain what GrooveFunnels and ClickFunnels are all about.

GrooveFunnels Overview

GrooveFunnels is a complete one-stop solution for sales funnels creation, building websites, and doing various online marketing activities. It has many tools which are paid and free. The people who created WebinarJam, Kartra, GrooveKart, and EverWebinar, created this platform under the parent company GrooveDigital.

GrooveFunnels gives you access to various Groove apps such as GroovePages, GrooveMail, GrooveKart, GrooveSell, and so on. The platform has been running in beta form so that they can find out issues with its tools and fix them. They are also running a lifetime access deal where they give access to the tool and its 18 apps for a lifetime at just $1997. 

GrooveFunnels vs ClickFunnels - Groovefunnels

This deal is going to expire around 22 Feb 2022. They are also offering a free plan, where you can access the tool for a lifetime, but the features will be limited. GrooveFunnels is much more affordable than Kartra and ClickFunnels and offers a ton of features than these platforms.

Note: If you’re using Groovefunnels the first time? Well, check our in-depth GrooveFunnels tutorial guide here.

ClickFunnels Overview

Russell Brunson created ClickFunnels. The co-founder of GrooveFunnels, Mike Filsaime and Russell Brunson, goes way back. They were good friends, but Russell tricked Mike Filsaime into promoting ClickFunnels on Karta (Mike also created Kartra). That’s when their real rivalry started. 

Apart from this back story, ClickFunnels is a fantastic tool that helps online marketers create websites that actually convert. In the beginning, ClickFunnels was a sales funnel builder, but later on, they introduced various features such as email marketing, affiliate management system, course hosting platform, shopping cart & checkout system, and webinar hosting platform.

clickfunnels  - Overview

Although ClickFunnels is still a remarkable tool, it won’t compete with GrooveFunnels because it is an all-in-one solution, and it is on the way to greatness. ClickFunnels does really well in sales funnel building, and that is its forte.

Difference Between GrooveFunnels vs ClickFunnels

Here are some significant differences between GrooveFunnels and ClickFunnels:

  • GrooveFunnels offers all its features even in the free plan, but no free plan is available on ClickFunnels.
  • No lifetime plan is available on ClickFunnels, but GrooveFunnels is currently offering a lifetime deal at just $1997.
  • You perform an A/B test on your pages, videos, buttons, images, and so on with ClickFunnels, but there is no A/B testing feature available on GrooveFunnels yet.
  • If you want to receive payments, then you would need to integrate a third-party app with ClickFunnels. GrooveFunnels offers an inbuilt payment gateway called GrooveSell that includes various payment methods.
  • ClickFunnel is not a complete marketing solution; it offers only a few features such as one-click upsells & downsells, and one-time offers. GrooveFunnels offers many marketing features such as unlimited funnels, managing your Facebook, Google & YouTube ads, and dynamic thank you pages.

GrooveFunnels vs ClickFunnels: Features Comparison

In this section, I am going to compare the features of GrooveFunnels and ClickFunnels.

1. Sales Funnel

GrooveFunnels and ClickFunnels offer similar sales funnel-building features, but GrooveFunnels offers more features for it. You can sell almost anything GrooveFunnels. You can find various templates and pre-made landing pages on GroovePages. It is best for online marketers, bloggers, affiliate marketers, ecommerce store owners, etc.

To grow your email list, add opt-in forms when creating landing pages with GrooveFunnels. Once you get emails through landing pages, then handle them through GrooveMail. They also give you a 20-40% commission whenever someone joins GrooveFunnels using your affiliate link.

ClickFunnels is on the top list only because of its unique features. You can sell your products, courses, coaching, software, webinar, etc., with ClickFunnels. Create a landing page & a sales funnel to start selling your products with ClickFunnels right away. You can find a vast library of templates on ClickFunnels.

Clickfunnels - Landing Pages

Its drag and drop editor allows you to create lead capture funnels, membership funnels, survey funnels, product launch funnels, and so on. With the Follow-up funnels feature, you can create autoresponder emails. You can promote ClickFunnels with a unique affiliate link, and whenever someone joins using your link, then you will get a 40% commission.

Verdict: GrooveFunnels and ClickFunnels both offer excellent sales funnel features. But GrooveFunnels is updating its features and adding more of them regularly so that it might get much better than ClickFunnels.

2. Drag & Drop Editor

The drag & drop editor of GrooveFunnels is really straightforward and easy to use. The editor follows the WYSIWYG (what you see is what you get) pattern similar to the landing page builder of Unbounce but a lot better. The interface of this visual drag & drop editor is easily understandable even for a beginner. But they haven’t added the A/B testing feature yet.

groovefunnels - Edit

ClickFunnels has a robust and perfectly designed drag & drop editor. You can create highly converting sales funnels in just a few minutes. Their ready-made templates are entirely customizable. You get to use over 18 widgets & elements to create a personalized sales page. It also allows you to perform A/B testing on your pages.

Clickfunnels - AB Testing

Verdict: Both GrooveFunnels and ClickFunnels have similar drag & drop editors. But GrooveFunnels is much better than ClickFunnels when it comes to usability & design. There is only one flaw with GrooveFunnels’ editor is that you don’t get the A/B testing feature that ClickFunnels offers.

3. Sell Products

GrooveFunnels has a similar interface as Kajabi when it comes to creating online courses and learning management systems. You get access to a plethora of tools to customize everything and take care of your members. You can use the GrooveVideo app to communicate with your audience through videos. GrooveMember allows you to manage your membership website from one place.


The membership feature is inbuilt in ClickFunnels, which allows you to create online courses. The only flaw with its membership feature is that you don’t get an inbuilt payment gateway or registration forms. But it allows you to create lead generation pages, sales letters, downsell & upsell pages, and thank-you pages. With their inbuilt shopping cart feature, you can sell your ecommerce products safely.

Clickfunnels - Sell Product

Verdict: The strongest suite of ClickFunnels is that it can easily convert visitors into paying customers. At the same time, GrooveFunnels is excellent at selling different products; still, it is not better than ClickFunnels.

4. Payment Gateway

GrooveFunnels offers a personal payment-related app called GrooveSell. You can quickly receive payment with it, and you won’t need to integrate with any third-party apps. You can offer your visitors four different methods: Credit card, PayPal, PayPal risk mitigation, and GrooveSell payments. It also allows you to integrate GrooveFunnels with any third-party app for payments.


There is no in-built payment gateway available on ClickFunnels. You will need to integrate third-party apps into your account to receive payments. You get to add three payment gateways in the basic plan. You increase this number up to 27 with the platinum plan of ClickFunnels. Stripe is the common payment gateway on ClickFunnels.

Verdict: GrooveFunnels is much better than ClickFunnels when it comes to payment gateway because it offers an in-built payment gateway called GrooveSell.

5. Marketing Features

GrooveFunnels is a one-stop solution for marketing automation. You get plenty of features to achieve your marketing goals. GrooveSell is one of them, and it is the only feature you will need which quickly excels ClickFunnels. You can easily receive payments, create dynamic thank-you pages, create unlimited funnels, upsell & downsell pages, and so on with GrooveSell. 

GrooveFunnels - Upsells

With GrooveBlog, you can create as many blogs as you want. The GrooveAds app lets you manage your Facebook, Google, and YouTube ads. You get a powerful autoresponder feature with GrooveMail.

ClickFunnels is purely a sales funnel builder, and it does not offer a complete solution for marketing automation. To give a clear marketing message, you can design simple sales funnels & landing pages. You can use the one-click upsells & downsells and one-time offer features to increase your revenue.

ClickFunnels - Upsells

Verdict: There is no doubt that GrooveFunnels is much better when it comes to marketing automation than ClickFunnels.

6. Email Marketing & CRM

GrooveFunnels offers GrooveMail, a powerful email automation tool much better than MailChimp. If you already know how to use an email marketing tool, then you will feel right at home with GrooveMail’s dashboard. You can use dynamic variables to personalize your emails to your subscribers. The conditional split feature works as if-else in programming where you send emails on the basis of your customers’ actions.

Groovefunnels -Email Marketing

To get access to the email marketing feature of ClickFunnels, you need to buy the platinum plan. The Actionetics feature is one of its unique features. You can see all your engagement activities with this feature on the dashboard of ClickFunnels. The autoresponder feature of ClickFunnels is called Follow-up funnels. You can use different templates to automate your responses.

Clickfunnels - Follow up funnels

Verdict: If you want a complete email automation tool, then GrooveMail is the one for you. It is also affordable in comparison to ClickFunnels.

7. Affiliate Program

Nowadays, most online marketers earn through affiliate commissions. GrooveFunnels offer a personalized app to manage your affiliate, and it is called GrooveAffiliate. You can handle all your affiliates with this app. You can easily track your affiliate links and set the affiliate commission.

The affiliate management software of ClickFunnels is called Backpack. But you only get access to it if you purchase the platinum plan of ClickFunnels, which costs $297/mo. If you want to manage your affiliates through a third-party app, then you can use Tipalti for it.

Verdict: GrooveFunnels offer everything you will need to manage your affiliate programs, and you don’t have to pay extra to get access to GrooveAffiliate.

GrooveFunnels vs ClickFunnels: Pricing Comparison

In this section, I am going to compare the pricing plans of GrooveFunnels and ClickFunnels.

GrooveFunnels Pricing

GrooveFunnels is currently offering a lifetime access deal where you can get access to all its 18 apps for a lifetime at just $1997. You can also pay for the lifetime deal in two payments of $999 or three payments of $699. This deal will no longer be available after 22 Feb 2022, so grab it before it expires. After the expiration of this deal, they will offer a monthly plan of $299/mo to give access to all its tools.

Groovefunnels - Pricing

Well, we have already covered much about GrooveFunnels Lifetime Deal here.

ClickFunnels Pricing 

There are two pricing options available on ClickFunnels. The basic plan of ClickFunnels costs $97/mo, and it gives you limited access to all the features of ClickFunnels. If you want to unlock the full potential of ClickFunnels, then you need to purchase the ClickFunnels platinum plan, which costs $297/mo.

Click Funnels Pricing
ClickFunnls Pricing

Verdict: GrooveFunnels pricing is much more affordable, and it gives you access to all the features for a lifetime with its lifetime deal. 

In case ClickFunnels is very expensive for you. Well check our working ClickFunnels Coupon and save extra bucks.

Final Verdict: GrooveFunnels vs ClickFunnels 2022

So this is my comparison of GrooveFunnels and ClickFunnels. Now the only question remains: Which one to choose?

In my opinion, GrooveFunnels is going to be the best in the industry because it is a one-stop solution for all your needs. It gives you access to more than 18 apps that allow you to solve various business issues. But if you want a pure sales builder for your business, then you can also opt for ClickFunnels. It all comes down to your requirements.

With this comparison of GrooveFunnels vs ClickFunnels, I hope you can make your decision. Let me know your thoughts on these platforms in the comment section below.

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