Aug 142011

gle Places reviews are a forum for users to share both positive and negative opinions. We do not arbitrate disputes and more often than not, we leave the review up…

B) How to resolve the problem with “Need Action: Rejected” and “Need Action: This listing does not comply with our policy of allowed terms”:

According to Google, a listing being rejected means:

Your listing did not adhere to our Google Places quality guidelines and has been deactivated.
Note: If enough listings do not adhere to our guidelines, this may result in account suspension. At that point, all listings will be marked as Needs Action and a red banner at the top of your account will read Account Suspended.

Google gives the following advice:

Edit your listing so that it adheres to our guidelines, then request reconsideration of your listing within your account.

While the advice is obvious, Google sometimes is reading their Quality Guidelines in ways that are incomprehensible for us, the mortal humans. The most frequent problems that cause rejection are:

- using PO Box as an address
- using toll-free number as the main phone number
- numerous listings created for the same business+location

However, recently Google tends to either directly “Suspend” the listings, or directly reject them with the message “Need Action: This listing does not comply with our policy of allowed terms”. The most frequent causes for this message are:

- using PO Box as main address
- using “locksmith” or related words in the business name, address, categories, or description*
- using words with sexual focus, related to weaponry, drugs or alcohol
- excessive capitalization (using more than 3 capital letters one after another)
*Recently, the usage of “locksmith” related keywords has been resulting in the listing going into “Pending” status.

According to the Quality Guidelines “P.O. Boxes are not considered accurate physical locations”, therefore they are not being accepted. An interesting side note is that in some countries where Google Places is still in its early stages of development, there are thousands of businesses using PO box address as their main location.

While the reason why words implying adult content are being rejected, the story of locksmiths might be interesting to the ones who are not closely following the local search trends. Google has had severe problems with locksmiths spamming the map all across the United States. As the big G was unable to deal with the tens of thousands of spammers, they took the “Solomon” decision to allow locksmiths to join Google Places only after manual verification by a Google moderator. Unfortunately, together with “locksmith” many other related terms were disallowed, including frequently used ones, such as “key”, “keys”, “lock”, which are very often business names of some non-locksmith company.

Furthermore, an interesting fact is that terms that have bad implications in ANY language might be banned by Google. Examples of such would be the word “kitzler” as Mike Blumenthal notes in his “Compendium of Banned Words in Google Places”. The only way to deal with problems like this is:

1. Report the problem on the Google Places Help Forum and hope a Google Employee or Top Contributor will notice it.

2. Report the problem in the “Known Issues” section of Google Places.

3. Report the problem on

If you have any of the mentioned issues, or you’ve dealt with such, I would be glad to hear about the case.

  2 Responses to “A Few Ways To Deal with Google Places Problems (Part 2)”

Comments (1) Pingbacks (1)
  1. WE have been struggling with this problem for months now.
    I have done everything I know, but google help desk replies with ” we are working on the problem”
    The gamers apparantly have no problem posting their spam.
    Does anyone know how a legitimate locksmith business can be listed?

Sorry, the comment form is closed at this time.